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Commercial Graphic Design Portfolio

Digital artwork & Illustrations

MAK - @makatalkaram

During my time as a full-time social media manager at Alkaram Textile Mills in 2019, I was given an exciting opportunity to ideate and shoot a capsule collection for MAK, targeted towards 10-16 year old girls. I had complete creative freedom to conceptualize and execute the photo shoot in a way that would best attract our target audience.

To add more depth and dynamic elements to the campaign, I also created post-production moving animations and assets for the social media feeds and e-commerce store. It was an incredibly rewarding experience to be able to work on a project from start to finish, and to see my vision come to life in a way that resonated with our audience.

Overall, this experience allowed me to hone my skills as a creative professional, experiment with new techniques, and successfully promote a product to a specific target audience.

HPY - @thinkhpy

Album Covers

In 2021 I found a new love for illustrating art for music album covers and podcasts. I absolutely love working with artists who understand art and appreciate a good story in an album cover that lives on for as long as the song. I especially enjoy bringing characters and fantastical worlds to life through album art. Creating visuals that capture the tone and theme of the music is always a fun creative challenge for me.

My goal is always to design an eye-catching cover that draws the listener in and sparks their imagination.

Singles

ADMD


Electric Picnic

ADMD



Road to Nowhere

ADMD


The Void

ADMD

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The Startup Studios Show

Raj & Saif

I’m always looking to collaborate with artists who align with my values. If you’re a fellow content creator and /or musician and want to collaborate, I’d love to feature you. Get in touch!

Branding

As a designer, there is no greater feeling than seeing my work printed on shopping bags, merchandise, and packaging. It brings me immense joy to see my designs come to life and to know that they are reaching a wide audience.

Designing digital artwork, branding, packaging and billboard design is a newfound love of mine because it allows me to tell a complete story for my clients. I enjoy the challenge of creating a design that not only represents the brand but also communicates its message and values to the audience. It is wonderful to see a package design come together and know that it will make a lasting impression on customers.

I feel blessed to have had the opportunity to collaborate with some great brands such as OG Soul Bitches, Postre, MAK, Alkaram, and more. Each project has been unique, and I have enjoyed the process of working closely with my clients to create a design that truly reflects their brand.

Working with these brands has allowed me to hone my skills as a designer, experiment with different techniques and styles, and ultimately create designs that are impactful and memorable. Seeing my designs come to life on merchandise and packaging is truly the best gift a designer can receive.

Shirt Design

Designed a shirt for Soul Bitches


 

Designed the 2018 Spring Summer Catalog for MAK.

Shirt design

designed a shirt for MAK


Shopping bag

In 2019, I designed a shopping bag for alkaram.

Window Display

For International Women’s day in 2018, I was lucky enough to work on a woman’s day project with alkaram studio to create a window display that represented women of Pakistan.
I researched and found 300 photographs of powerful Pakistani women and made a collage of the way of Fatima Jinnah with all the Images.
The Collage was used as a social media asset as well as on print media.


Billboards

Overall, designing branding packaging brings me joy and fulfillment. I am grateful for the opportunities I have had to collaborate with great brands and look forward to continuing to create designs that tell a story and make an impact on their audiences.

I’m always looking to collaborate with artists who align with my values. If you’re a fellow content creator and /or musician and want to collaborate, I’d love to feature you. Get in touch!

Logos

As a media student and social scientist, I have always believed that a logo should tell a story before a brand is even introduced. As I progressed in my studies and gained more opportunities, I had the pleasure of creating logos for brands such as Postre, StartupStudios, MAK, and many others.

For me, designing a logo is like starting to write a story for a brand. I believe, a logo has the potential to endure the course of time, and, for that reason, I find it incredibly fulfilling to have the opportunity to create a visual identity for these brands.

Designing logos allows me to explore the essence of a brand and encapsulate its values and message in a single visual. I believe that a logo should not only represent the brand but also communicate its story and vision to the audience. It is an honor to have the opportunity to create something that has the potential to live on for years and to be associated with a brand's identity.


I am grateful for the opportunities I have had thus far and look forward to creating more logos that tell a story and connect with audiences in meaningful ways.

I’m always looking to collaborate with artists who align with my values. If you’re a fellow content creator and /or musician and want to collaborate, I’d love to feature you. Get in touch!

Posters & Banners

In 2020, I purchased my first digital drawing tablet primarily to enhance my photographs with intricate edits. However, I discovered my true passion lay in drawing with the tablet instead. As I began creating digital illustrations, I found that my audience responded positively to my work, which led to my pieces being featured on various blogs, including Women of Illustrations and OG SoulBs.

Currently, I specialize in crafting bespoke illustrated posters and digital assets for my clients. The creative collaboration process invigorates me as an artist, and I find it to be an immensely therapeutic experience to work alongside other like-minded creatives. Overall, creating illustrations and posters brings me immense joy and helps me maintain my artistic spirit.

Check out some of my published illustrations and posters

DHOOM party poster March 2023

DHOOM party Poster June 2023

Dhoom Party Poster Invite 2022


Mera Jim Meri Meri - Women’s Day Poster - “My Body, My rights” 2020

Women’s Day Campaign Poster - Featured in Women of Illustration 2019

I’m always looking to collaborate with artists who align with my values. If you’re a fellow content creator and /or musician and want to collaborate, I’d love to feature you. Get in touch!